The legal sector has been lagging when it comes to Information Technology, but rising cost pressures and stagnant growth in this profession over the last few years, have forced them to now try their best to catch
According to a recent survey by Host Analytics, cloud-based EPM’s are becoming very popular with people who work in finance. What users are most concerned about here is security and performance.
Cloud computing is a very popular topic nowadays for business owners and so many others alike. Over time, businesses have been adopting breakthrough technologies in order to make processes cost-effective and
There has never been a phenomenon like Pokémon Go. Since its launch in July of this year, the game has been a hit in almost every country it has been released in from Germany to Japan to America. Within just a
For the owners of small businesses, the worries and hurdles never seem to end. From managing running costs to expanding your client base to focusing on marketing, they soak up your time and contribute to your
Information technology is a world where imposing names often mask how simple technology can be. Cloud computing is basically a business model where you lease applications on demand through the Internet. Earlier,
Twitter has the ability to be the most powerful marketing tool when it comes to social media. It can be used for building brand equity and reaching your customer base.
There are more than 500 million registered
Do you have trouble determining your Return on Investment (ROI) when it comes to social media marketing? Which of your campaigns are proving to be the most profitable? Here are five tools which can help you
If you are working in the marketing space, you and every other marketer share some common challenges. Being able to reach the correct audience without spending too much, converting your free users into customers,
Cloud computing, even though a number of businesses have started using it recently, is still susceptible to a lot of myth when it comes to its value. Whether the myths revolve around cost savings or security
Among social media applications, LinkedIn is distinct in that it is focused on business related activities like recruiting, prospecting, and business networking. LinkedIn offers a number of quality avenues to
Snapchat is one of the top social messaging and chat applications targeted at youth demographics. It is running hot on the heels of Facebook and Instagram among the popularity of social media applications. Are you
Facebook Instant Articles is out of beta and publishers of all sizes are now allowed to use it. Rumors mills went abuzz as early as 2013 when Facebook, the largest social media site changed its algorithm to favor
With content marketing taking up prime space in marketing efforts, the value add derived from distributing and linking to content like webinars, newsletters, white papers, and sponsored content is now well known.
Pinterest has joined the ranks of Facebook and Instagram among the leading social media platforms. The key advantage of Pinterest comes from its tile based design which is amenable to commercial pages given that
Content marketing is more than authoring content and publishing it online, which is content publishing. Two things differentiate content marketing from content publishing: focus and purpose. Content marketing
The world of sharing through social media just got a whole lot bigger and better with the introduction of Facebook Share. Unlike many sharing platforms, Facebook sharing connects your business to a massive viewer
Social media is the best platform for advertising. You can make an interesting post and earn millions of shares within seconds. The major focus of marketers is in devising a marketing strategy that focuses on
Social videos are viewed by millions of potential customers globally. No wonder, then, that every business would expect to market its brand via socially shareable videos. Marketable social videos come in many