November has come and it reminds us that December and the holidays are almost here. A lot of shopping...
Archive for category: Advertising
Elements of an Effective and Memorable Advert
Carolyne Chepkurui, , Advertising, Marketing, Ads, advertisement, advertising, Adverts, Digital Marketing, 0‘When I write an advertisement, I do not want you to tell me that you find it creative. I...
The science of persuasion
Carolyne Chepkurui, , Advertising, Marketing, advertisement, advertising, entrepreneurship, marketing, sales, 0Have you ever purchased an item without needing it? Ever wonder why companies persuade through advertisement, other than let...