Hippocrat’s developers are not smart enough to Google a word to learn its meaning. Yet they are dumb...
Does Mr. Market overprice Netflix (NFLX)?
Daniel Jennings, , Advertising, Apps & Software, Branding, Data Driven Business, Insight for Entrepreneurs, Markets, Rethinking Risk, Stocks, Can ad-supported streaming make money?, Can the Hollywood Strike help Netflix (NFLX)?, Does Mr. Market overprice Netflix (NFLX)?, Is Netflix Growing?, Netflix (NFLX), Netflix and the Idiot Nephew, Netflix Makes Money, 0All the streamers generate cash, but only Disney and Amazon have more cash than Netflix (NFLX). For example, Amazon...
Promotional products and corporate gifts are something that becomes challenging to finalise. These are some cost-effective measures to create...
3 ways to improve your brand image
Richard Bach, , Branding, Insight for Entrepreneurs, Small Business Guide, 0All business owners should know the importance of brand image. Consumers are not going to buy from your business...
A Simple Guide to Social Signals and Why It is Important
Richard Bach, , Advertising, Branding, Marketing, Online Marketing, Small Business Guide, Social Media, Social Media Marketing, 0Move over SEO. Social media is fast becoming the optimal way for businesses to rank at the top of...
10 Concrete Reasons to have a Marketing Plan
Benjamin Roussey, , Advertising, Branding, Market Research, Marketing, Peter Drucker, Seth Godin, 0You have a product or a service that you intend to promote and sell. Having a well-defined marketing plan...
8 Marketing and Promotions Hacks to Supercharge Your Store’s Christmas Sales
Benjamin Roussey, , Advertising, Branding, Entrepreneurs, Insight for Entrepreneurs, Marketing, New Markets, Online Marketing, Small Business Guide, Startup, 0The retailer’s Christmas supper tastes as sweet as the amount of money in his sales register warrants. The pre-Christmas...
How Donald Trump has changed Political Marketing
Daniel Jennings, , Advertising, Branding, Marketing, Opinions, Thoughts, Donald Trump, Election 2016, Social Media, Social Media Marketing, 1Donald Trump’s political judgement is certainly questionable, but his marketing instincts are extremely sound. The Republican Presidential nominee is...
10 Things You can Learn about Marketing from Apple’s Event
Benjamin Roussey, , Advertising, Branding, Business, Business Management, Leadership, Marketing, APPL, Apple, iPhone 7, 0Steve Jobs wasn’t a great engineer; he didn’t even have a master’s degree. But what he did excel at...
Five Mistakes that could Break Your Marketing Campaign
Benjamin Roussey, , Advertising, Branding, Marketing, Online Marketing, Facebook, Online branding, Social Media, Social Media Marketing, 0If you are working in the marketing space, you and every other marketer share some common challenges. Being able...